Honda 2 Wheelers India has launched the first BigWing virtual showroom in the country. The new digital showroom will offer in-depth information on Honda’s BigWing product line-up alongside a myriad of innovative features in the form of 360 degree virtual product demo, online documentation, direct-to-home delivery and virtual chat support. In addition, the buyers can checkout riding gear and accessories in granular detail while sitting in the comforts of their home. Initially, it will feature H’ness CB350 while soon including the entire range of premium models.
Elaborating on Honda’s focus on elevating customer experience, Mr. Yadvinder Singh Guleria, Director – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “With the launch of our virtual showroom, we aim to bring our product offerings closer to the customers while keeping in mind their safety and convenience. Balancing the unique expectations of our customers, today digital technology has enabled us marketers to cater to their ever-evolving needs. The virtual interface that offers our premium motorcycle range under Honda BigWing will surely delight our customers.” On the basis of their location, the customers can choose their preferred dealership location along with other choice preferences to customize their favorite Honda bike.
With all India Bigwing network integration, the platform will offer the ease of online booking, apparel & merchandise section offering a wide range of protective gear including Helmets and jackets, an elegant ‘CB Corner’ showcasing Honda’s iconic CB legacy and an exclusive ‘MotoGP Wall’ displaying Honda’s achievement milestones over the years. The BigWing virtual showrooms can be experienced by visiting the official website of the company. Earlier, several other automakers such as Skoda and Kia also started their digital showrooms to accommodate the customers from the comfort of their homes.
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